Ecommerce & retail brand protection
Counterfeit listings, cloned stores and stolen product assets can spread across channels. We map the exposure, verify your rights and pursue the appropriate marketplace, platform or infrastructure route with specialist oversight.
Brand protection workflow
Illustrative specialist-led sequence
Relevant channels
19.4 million
URLs removed
URLs removed across search engines, platforms and hosts
110+
countries served
clients served in over 110 countries
98.6%
success rate
on verified, eligible matters - not a universal guarantee
The problems
Retail abuse is a commercial problem, not just a legal one. Every counterfeit listing undercuts your price, every copycat store steals checkout traffic, and every fake review kills conversion on the pages that pay for your ads. Abuse rarely stays as one listing - it's networks of sellers, domains and accounts that relist as fast as you report them. Listing-by-listing inbox work doesn't scale. A coordinated enforcement workflow does.
Counterfeit trade
Fake versions of your products on Amazon, eBay, AliExpress, Temu, Walmart and social commerce - undercutting your price, generating returns and complaints that land on your brand, and training customers to expect a cheaper (worse) version of you.
Store impersonation
Sites cloning your branding, product pages and checkout flow - some diverting paid traffic, others taking real card payments and never shipping. Often backed by ads bidding on your brand terms.
Creative theft
Your photos, videos and written copy lifted wholesale onto knock-off or unrelated listings - copyright you can enforce immediately, even while a trademark application is still pending.
Review attacks
Coordinated one-star campaigns from competitors, never-customers or bot accounts on Google, Trustpilot and marketplace review sections - timed to hit before peak season or a product launch.
Seller misuse
Sellers outside your distribution agreements hijacking Buy Boxes, eroding MAP pricing or confusing customers - a different enforcement problem from counterfeits, with different evidence and pathways.
Payment fraud
Fraud sites and fake stores processing real payments under your brand - where reporting the payment processor and ad network is often faster than waiting on an offshore host.
Common scenarios
Retail enforcement matters follow recognisable commercial patterns. Each links into a guided assessment scoped for that problem - with marketplace, domain and payment pathways considered together.
Situation 01
Marketplace abuse
IP complaints filed at volume through Brand Registry, VeRO and the major Chinese platforms' IP programs - with seller-network tracking so repeat offenders are escalated, not just quietly relisted under a new account.
Discuss this situationSituation 02
Store impersonation
Host, registrar, search, ad-network and payment-processor pathways worked in parallel - cutting the site's traffic and revenue while source removal completes.
Discuss this situationSituation 03
Creative theft
Copyright enforcement on your imagery and copy across marketplaces and storefronts - actionable immediately, even without a registered trademark.
Discuss this situationSituation 04
Review manipulation
Inauthenticity evidence compiled - account patterns, timing, order-record checks - and platform disputes run through to an outcome on Google, Trustpilot and marketplace review surfaces.
Discuss this situationSituation 05
Seller misuse
Your authorized-seller list becomes the enforcement baseline. Everything outside it is assessed for the strongest removal or complaint pathway - without hitting legitimate resellers.
Discuss this situationSituation 06
Ad fraud
Ad-network policy reports paired with landing-page and domain takedowns, so the campaign and its destination come down together instead of regenerating under a new URL.
Discuss this situationPlatforms & channels
Each channel runs its own IP program, evidence rules and escalation ladder. We file through the correct program per platform - that is the difference between removals and rejected tickets - and we don't stop at marketplaces when the abuse has moved to domains, ads or payments.
Get a brand risk assessmentProof
Representative matters across counterfeits, copycat stores, marketplace enforcement and brand misuse. Details are anonymized; outcomes vary by platform and matter type.
The total of removals requested were gone within one week of lodging. The process was smooth, Zach was always available, and everything was executed efficiently.
Our business prides itself on reputation, so when we got a fake review, we engaged Internet Removals. Communication was amazing, the process was seamless, and the review was removed quicker than we could have hoped.
Within weeks of engaging Internet Removals, our Google Business page and its fake reviews were completely removed. Zach and the team assured us from the beginning, communicated progress every step of the way, and delivered a successful outcome.
Representative matters. Details are anonymized. Outcomes vary by platform, jurisdiction and matter type.
Retail FAQs
Straight answers about marketplaces, rights, fake stores, reviews and ongoing enforcement.
Rights, marketplace reports and repeat sellers.
Yes. We file marketplace and platform complaints for counterfeit listings, prepare trademark and copyright evidence where available, and can report repeat sellers, domains and payment channels when they are part of the same enforcement problem.
Protect every point of sale
Tell us about your products, marks, marketplaces and the abuse you are seeing. We will map the exposure and propose one coordinated enforcement plan - listings, domains, ads and reviews - with no obligation.
Confidential assessment · Human reviewed · Clear next step
Private plan pricing requires an access code supplied by our team.
